Zhi Xuan's Design #1

The concept of this logo design is to express the effectiveness of the software and to bulit on the foundations of trust and security with the users. The roots of sequoia and the aeroplane intertwine indicates the interconnection between the freight forwarding companies and the software which they rely on each other to enhance the user experience. It is similar to how the roots of sequoia trees intertwine between themselves and the Sequoias rely on each other to bear their weight. The square box represents the parcel box while the ring represents the starting point and end point of the express transportation and reflect the smooth flow of the software system. Yellow colour is used to show sense of trust and security.